13 hours agoMember-onlyBuying A Winery To Get Into WeedWhy the President of Santa Barbara’s #1 Winery is betting on drinkable weed. Why Santa Barbara’s #1 Winery is Betting Their Name On Weed You Can’t Smoke (And What It Means For The Next Generation of Cannabis) The single-origin sun-grown rosin-infused drinkable. “My wife and I purchased Sunstone in November 2019 with the main intention to grow cannabis on property and diversify the brand,” begins Teddy Cabugos III, the president and owner of Sunstone Winery in Santa Barbara, California.Cannabis9 min readCannabis9 min read
Mar 4Member-onlyFrom Debtor to Billionaire: 5 Life Lessons Nike Founder Phil Knight Learned Along The WayPhil Knight is the founder of Nike, and is currently worth just shy of $46 Billion. In his memoir, Shoe Dog, he explores his early path from penniless debtor to one of the most successful founders of our time. I picked up this book because virtually everyone in my life…Startup2 min readStartup2 min read
Mar 3Member-onlyHow To Check for Hop Latent Viroid (HpLVd) Using a Mail-In TestDon’t let this latent killer ruin your stable. As legal access continues to spread, so does access to valuable testing services for cannabis plants, including the ability to identify gender as well as the presence of viroids like HpLVd using mail-in tests. Hop Latent Viroid (HpLVd or HLVd) is an insidious, highly-contagious pathogen that sneaks up on crops and can decimate the quality and yields of your harvests.Hop Latent Viroid4 min readHop Latent Viroid4 min read
Feb 175 Ways To Use a Writing Degree in Cannabis (Hint: Don’t Work In Cannabis, work with it.)Using a degree in cannabis is not hard, but it is hard to do so and make money doing it. — Historically, the same could be said about writing. So, rather than be poor x2, there’s a few things we need to go over: First, you’re not a “cannabis writer” and you don’t cover “all things cannabis.” In the age of Ai, no one wants to pay top dollar for a generalist. Pick a niche, immerse yourself, then work within the category you own.2 min read2 min read
Feb 15Member-onlyThe 3-Step Framework For Finding A Cannabis Writing Gig In the Age of ChatGPTGone are the days of $20 Cannabis 101 Blogs. Cannabis writing in the age of Ai requires a personal understanding of (and ability to articulate) the nuances of this plant beyond what you can google. Everyone in cannabis is focused on shrinking overhead and increasing margins, which means hiring a new writer is low on the list. It’s cheaper (and faster) to copy/paste one another or ChatGPT their “101” content, further removing these low-hanging fruit contracts…Cannabis2 min readCannabis2 min read
Feb 63 Easy-To-Miss Reasons Your Can’t Get Your Grow Tent Humidity Under Control (And How To Fix It)Proper humidity is crucial to a plant’s success. Too humid, plants can fall victim to pathogens and pests; too dry, they focus on transpiring instead of growing, costing you yields. If you grow in tents like I do, conditioning your air can prove to be a challenge in a smaller…2 min read2 min read
Feb 46 Character Traits That Separate Good Growers from Great GrowersI’ve been growing my own cannabis since 2019, but I’ve been working in cannabis–both legacy and legal–for over a decade. Through this access, I’ve studied the behaviors of everyone from average hobby growers to your legacy growers to ChadBro CEOs. The difference between a good and a great grower has nothing to do with their knowledge of the plant, and everything to do with their personal character.2 min read2 min read
Feb 4If you’re going to top an auto, do it in Week 3.For most of my hobby growing experience, I’ve grown photos, but I’ve been experimenting more with autoflowers while helping first time growers. Autos ease the learning curve, as many aspects of the grow progress automatically, without guidance or cues from the grower. …2 min read2 min read
Feb 3Dusty Grow Tent? Protect Your Buds (And Lungs) with 3 Simple SolutionsIn any grow, dust is something you have to account for if you want a high quality final product. Traditional commercial techniques like negative ion generators and ozone generators work great, but can feel like (and are often) overkill for a hobby grow, especially if you’re growing in a tent…2 min read2 min read
Feb 2Why Humidity Matters in Cannabis: 3 Factors That Determine Ideal Humidity In Every GrowTo help new growers get started with their first hobby grow, I’ve been re-learning the basics, including the importance of humidity (and why there isn’t a one-size-fits-all approach). To do this, I’ve been spending hours pouring over cannabis and plant biology textbooks to better inform my understanding, and articulation, of…1 min read1 min read
